Louis Erard Continues To Reinvent Traditional Métiers D’art With Excellence Guilloché Main II 

Louis Erard Continues To Reinvent Traditional Métiers D’art With Excellence Guilloché Main II 

Louis Erard continues to reinvent traditional métiers d’art with this second hand guilloché dial. It’s exactly the same technique that Breguet popularised in the 18th century, but Louis Erard has taken it a step further, opening up a new territory for expression: exclusive, innovative and contemporary. 

It’s so Louis Erard, the logo isn’t even printed on the dial. It’s all in the pattern: a large diamond, opened out in perspective, black flat spaces and lines engraved into the metal. A work of art: clear proof that traditional métiers d’art has a promising future. 

This is the second time Louis Erard has reinterpreted the art of guilloché (the first Excellence Guilloché Main was released in 2021). An art where the craftsperson’s hand meets the mechanism: a manual lathe with cams determines the designs, while the hand guides the chisel — a mark of exceptional watchmaking whose origins date back to the 16th century. 

Guilloché is the art of decoration and repetitive patterns. Traditionally, guilloché is used to create variation, as in music: the theme or motif creates the starting point, then the rhythm or associations are woven in. Traditionally, guilloché is based on a repertoire of patterns: there are nearly 80, and these patterns constitute the scale on which everything else is composed. 

But Louis Erard changed the rules under the artistic and strategic direction of Manuel Emch. He wanted this second opus of Excellence Guilloché Main to be a 100% original creation, starting from the design, and utilising all the resources of artisan dial-maker Fehr in La Chaux-de-Fonds to enhance and modernise traditional guilloché. 

Guilloché is no longer a question of decoration; it’s a subject in and of itself: a large diamond, an ace of diamonds, with a kinetic feel. The dial is also a display of strength, since its creation relies on an unprecedented approach. In the end, everything about this piece is innovative. The operating range (the sequence of operations necessary for production) had to be assembled from scratch, from the first black varnishing to the final rhodium plating after the guilloché. 

The guilloché itself required all the dexterity of the guillocheuse: the same artisan who made the 2021 dial, she produces the 99 dials piece by piece, each one taking several hours of work on the manual guilloché rose engine lathe. Not to mention the engineers, who had to invent and manufacture new cams to achieve this unprecedented result. 

Limited series of 99 pieces. “Swiss Guilloché Main” dial, signature fir tree hands in blued steel. Polished steel case and open caseback, 42 millimetres, water resistant to 50 metres. Strap: black grained calf leather with tone-on-tone stitching, blue grained calf leather lining in Louis Erard blue. Sellita SW261-1 automatic movement with hour and minute function. 

This is a truly exceptional piece, with top-of-the-range execution and always at an exceptional price: CHF 3,900. The art and style of Louis Erard continues to take up the challenge of fine watchmaking. 

Technical Specifications:

Excellence Guilloché Main II ref. 34237AA95 

Limited edition of 99 pieces 

Recommended retail price: CHF 3,900 

Movement
Automatic, Sellita SW261-1 calibre, 2 hands, 11½’’’, Ø25.60 mm, height: 5.60 mm, 31 jewels, 28,800 VpH (4Hz), élaboré grade movement, meticulously decorated, special openworked oscillating weight with black lacquered Louis Erard symbol, approx. 38 hours of power reserve 

Functions
HM 
Central hour and minute hands 

Case
Polished stainless steel, Ø42 mm, lug width: 22 mm, lug to lug: 49.60 mm, thickness: 12.25 mm, 3 pieces, domed sapphire crystal with anti-reflective treatment on both sides, movement visible through the transparent caseback, water resistant up to a pressure of 5 bars (50 m/165 ft), signature fir tree crown, caseback engraved with “Limited Edition 1 of 99” 

Dial
Matt black varnish, interlocking square pattern made by hand guilloché in the traditional way by Fehr & Cie SA (La Chaux-de-Fonds, Switzerland), rhodium-plated, hour circle and “Swiss Guilloché Main” transferred in powdered silver 

Hands
Signature fir tree hands in blued steel 

Strap
Black grained calf leather with tone-on-tone stitching, blue grained calf leather lining, polished stainless steel pin buckle, functional catch spring bars enabling the strap to be changed quickly 
Dimensions: 22/20mm width, 80/115mm length 

For more information please visit Louis Erard

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