Hollywood Sensation Austin Butler Joins Breitling As Brand Ambassador

Hollywood ‘A’ lister Austin Butler is the newest face of Breitling, stepping in as a brand ambassador and the star of the Top Time B31 campaign.

Embodying the essence of speed, freedom, and individuality, Butler brings his effortless charisma to Breitling’s most daring collection yet. The latest Top Time series marks a milestone with the introduction of the Caliber B31—Breitling’s first exclusive manufacture three-hand movement. This collection isn’t just about keeping time; it’s about making every second count.

Oscar-nominated and widely celebrated, Austin Butler has captivated audiences with standout performances in Elvis, Dune: Part Two, and The Bikeriders. His rise to the Hollywood A-list has been fueled by a fearless approach to his craft—choosing dynamic roles, shaping unforgettable characters, and collaborating with industry legends. His personal style and uncompromising dedication mirror a generation that values authenticity and self-expression.

That same spirit defines the new Top Time B31. Whether he’s rehearsing lines, riding his motorcycle, or playing guitar, Butler’s seamless blend of style and substance perfectly aligns with Breitling’s ethos.

“Breitling, to me, is about adventure and pushing boundaries. The Top Time embodies the way I’ve always wanted to live—free, bold, and ready to rock ‘n’ roll. It’s an honour to join the squad.”
Austin Butler

Since its debut in the revolutionary 1960s, the Top Time has been more than just a watch—it’s a statement. Created by Willy Breitling, this unconventional chronograph was a celebration of self-expression, appealing to motorsport enthusiasts, fashion icons, and even secret agents—James Bond notably wore a Q-modified Top Time in Thunderball (1965).

“Spending time with Austin on set, I was struck by his meticulous attention to detail. He’s deeply committed to getting everything just right—something we at Breitling deeply resonate with.”
Georges Kern, CEO, Breitling

Now, the Top Time B31 redefines that legacy with a time-only series. While breaking from its chronograph roots, it retains its rebellious spirit. The 38mm case perfectly balances vintage proportions with contemporary design, making it a versatile companion for any adventure.

Signature design elements include a bold orange seconds hand, a magnifying-glass date aperture, and three striking colorways: green, blue, or a two-tone white and sky-blue combination. These dials pair effortlessly with a three-row stainless-steel bracelet or a perforated calfskin strap—a nod to classic racing gloves. Whether racing down open roads or embracing everyday moments, the Top Time B31 is a testament to individuality and exploration.

Four years in the making, the B31 features a compact 28mm by 4.8mm design, a free-sprung balance wheel for enhanced precision, and a skeletonized oscillating weight—all visible through an open sapphire-crystal caseback. Decorated with Geneva stripes and perlage finishing, the movement is a masterpiece in both function and form.

Like all Breitling manufacture movements, the B31 is a COSC-certified chronometer, undergoing rigorous testing to guarantee exceptional accuracy. It’s built to withstand the equivalent of 16 years of wear and tear, including 100,000 crown winds, 3,456,000 weight rotations, and 60,000 shocks at 500G. With an impressive 78-hour power reserve and a five-year warranty, the B31 cements Breitling’s evolution toward exclusively offering manufacture movements—a defining step in a new era of watchmaking.