Mr Jones Watches Launches ‘Purrfect’ Watch For Cat Lovers

Mr Jones Watches Launches ‘Purrfect’ Watch For Cat Lovers

Mr Jones Watches has created a watch featuring a cat and mouse locked in an endless chase that has entered the permanent collection.

The creative and independent watch brand first teamed up with Belgium art student Kaat Decunick last year to launch a limited run of the watch, which was capped at just 200 watches. Following high customer demand, Mispoes! now enters Mr Jones Watches’ permanent collection.

The concept and artwork formed part of one of Kaat’s school projects, set by her lecturer, illustrator and author Kristof Devos. Kristof also designed one of Mr Jones Watches’ most popular watches, A perfectly useless afternoon.

The watch is a playful take on the phrase ‘a game of cat and mouse’. Like the game, time often feels elusive: we can get caught up in a cycle of trying to catch up on lost time, instead of enjoying the moment.

“I often find myself spending time watching my cat play with his toys or even with the mice he catches. Although it’s really engrossing to watch, afterwards I always feel like I wasted all that time. When I got the assignment to create a watch design I wanted to tell a story that is relatable and easy to understand: To see the world through the cat’s eyes means we can understand that no time is ever really wasted – we just need to be more like the cat and fully live every moment.”

Kaat Decunick, Designer

Mispoes in Dutch means literally “you missed, cat!” and is a phrase used when someone misses a catch or aiming a paper ball at the bin. The cat and mouse are locked in an endless pursuit, with the cat never quite fast enough to trap the mouse – mispoes!

To read the time on Mispoes! the wearer simply checks the position of the cat’s outstretched paw, which represents the hours, and the mouse, which marks the minutes.

The time shown is a quarter-past-two

Liberated by the fact that most people check the time on their mobile phones or smart devices, Mr Jones Watches specialise in playful and eye-catching watch designs that each have their own unique way to tell the time. 

Mispoes! is available exclusively from Mr Jones Watches.

For more information please visit Mr Jones Watches

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